Thursday, August 3, 2017

Polished For Days Kefi

Kefi was released in 2016 (I think -- someone please correct me if I'm wrong) by California-based indie polish maker Polished For Days as part of the Positive Mind collection, a series of nine polishes named for aspects of a positive mind. Pretty cool concept! The word "kefi" is a Greek expression that refers to the feeling of experiencing something positive -- joy, spirit, passion, happiness, triumph, mojo, excitement, feeling good, having fun, loving life.

Officially described as "a soft grey linear holographic," the color here is a creamy, cool, medium-dark slatey grey, a tiny bit cooler than the photos show, similar to rhythm from the Resene Color List. Abundant finely-milled holographic pigment particles read as shimmering motes of pale gold within the base, giving it a subtle interior illumination with a bit of that "lit from within" dimensionality and creating a stealthy, pre-dawn prismatic flush in ambient light. Direct sun generates a slender, steely blue holographic flare edged with mixed prismatic sparkle that frames a lick of stippled pinkish gold. 

Application was fantastic. The consistency of Kefi is fluid, light and creamy with a medium viscosity and a velvety smooth, self-leveling glide over the nail, an excellent, eminently-paintable formula that is extremely gratifying to work with. Pigmentation is very good to excellent. A tiny bit of translucence on the first coat keeps it from being a one-coater. Cleanup is easy. Kefi dries naturally in very good time to a smooth, shiny finish. Topcoat does not interfere with the holographic properties of the polish in any way. 

Photos show two coats of Kefi over basecoat with a topcoat of Seche Vite.

Polished For Days Kefi

Polished For Days Kefi

Polished For Days Kefi

Polished For Days Kefi

Polished For Days Kefi

Polished For Days Kefi

Polished For Days Kefi

Polished For Days Kefi

Polished For Days Kefi

 This is an exceptionally handsome polish. I adore it! There's a certain formal, tailored sense to it that reminds me of a fine wool suit, but the look is decidedly feminine: sleek, graceful and devastatingly elegant with a slightly reserved mien that only barely disguises a shimmering, elated aspect. It reminds me of that tingly, anticipatory thrill that you feel when you're perfectly made-up and dressed to nines for some wonderful party or event or occasion.

Although I've been peripherally aware of Polished For Days for a while, this is my first experience with it. I came across a post in my Facebook feed recently, went to the website and was instantly smitten with the beautiful offerings. I spent a long time admiring them. Jenna, the owner and creative force behind the brand, seems to favor sophisticated colors and interesting, composite visual textures, and something singular and ineffable about her website and the creations listed there just really clicked -- there are many polishes that I'm curious about and want to try. Check it out!

love,
Liz

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